Joe Gainsborough

Director of Photography

Vogue Portugal | Editorial

Hendricks Gin 'Cucumber Chronicles' | Advert

Burberry Show SS23 | Social

Burberry Jelly | Tik Tok

Burberry Beauty | Campaign

Burberry Goths SS23 | Social

Sam Fender X Spotify | Branded Content

Midnight Express | LAW Magazine | Short Film

GQ Man of the Year 'Fitness Tom' | Short Film

Obongjayer 'I Wish It Was Me' | Music Video

Adidas 'Change is a Team Sport' | Campaign

Bed Head 'Be Bold' | Campaign

Ffasiwn, The Film | BBC New Creatives | TV

Givenchy | Campaign

LVRA 'Look' | Music Video

Model Man 'Beta' | Music Video

London Short Film Festival | Trailer

Ralph Lauren | The Face | Campaign

Sneakersnstuff x New Balance| Campaign

Made on the Concrete | Documentary

When Young 'Give Up' | Music Video

Role Models | Nowness | Documentary

Soak 'Everybody Loves You' | Music Video

Rose Inc 'Serum' | Campaign

Rose Inc 'Shadow' | Campaign

Mirror Mirror | Short Film

Realms | Fashion Film

I’m Joe Gainsborough, and I’m proud to be a Director of Photography and Cinematographer based in London, UK. With over a decade of experience in the film and advertising industry, I’ve had the privilege of working on a wide range of creative projects that have shaped my skills and artistic vision.

My journey in cinematography has taken me through the diverse realms of filmmaking. From crafting compelling narratives in films to capturing the essence of brands in commercials and advertising campaigns. I’ve also embraced the ever-evolving digital landscape by creating captivating content for social media platforms like Instagram Reels and TikTok for brands.


London’s dynamic creative scene has been my canvas, and I’ve had the opportunity to collaborate with various clients and brands and creatives, each with a unique story to tell. What drives me is the challenge of translating their visions into stunning visuals that leave a lasting impact on audiences. I love the challenge of collaborating with different directors and creatives, bringing my aesthetic sensibilities to the table whilst pushing myself to bring on the references and styles of the creatives that I work with.


I truly love my craft and am grateful to work in such a fulfilling, challenging and varied industry. I’m meticulous in my attention to detail, ensuring that every frame I capture contributes to the overall narrative and aesthetic. I believe that great cinematography should not only be visually striking but also emotionally resonant.


If you’re in search of a London-based Director of Photography or Cinematographer who can bring your creative projects to life, look no further. My extensive portfolio showcases my adaptability and commitment to excellence, no matter the project’s scope or complexity. I’m here to help you transform your concepts into captivating visual stories that authentically reflect your brand and captivate your audience.


Let’s collaborate, and together, we can unlock the full potential of your projects, turning your visions into unforgettable cinematic experiences.


If you would like to see my showreels you can follow these links. Fashion and Beauty, Commercial, Sportswear.


Tbank you for visiting my portfolio. For contact details  click here